Reason 9: The Muur was the Logo of the Brand
"Logos are the entry point and the shortcut to the brand for your mind."
It can take years to craft an identifiable brand and the associated logo. Fools throw that away.
The Muur was the identifiable logo for the brand that is the Tour of Flanders.
Read this: http://www.pezcyclingnews.com/?pg=fullstory&id=6929
Source: http://zuzie.cocolog-nifty.com/blog/images/2011/04/08/dsc_0137.jpg
"Logos are the entry point and the shortcut to the brand for your mind."
It can take years to craft an identifiable brand and the associated logo. Fools throw that away.
The Muur was the identifiable logo for the brand that is the Tour of Flanders.
Read this: http://www.pezcyclingnews.com/?pg=fullstory&id=6929
Source: http://zuzie.cocolog-nifty.com/blog/images/2011/04/08/dsc_0137.jpg
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